Global Automatic Pool Cleaner Market Focused Insights 2025-2030

AUTOMATIC POOL CLEANER MARKET SIZE & SHARE

The global automatic pool cleaner market was valued at USD 2.60 billion in 2024 and is anticipated to reach USD 4.14 billion by 2030, expanding at a CAGR of 8.06% during the forecast period. Market growth is fueled by factors such as smart connectivity (IoT & AI), energy efficiency, environmental sustainability, and cordless technology. Other growth drivers include surging demand for robotic pool cleaners, rising awareness of health and hygiene, increasing emphasis on water conservation, the expansion of the spa industry, and a growing base of pool owners.

Robotic pool cleaners are becoming increasingly popular due to their superior cleaning efficiency and energy-saving benefits. Cordless robotic pool cleaners are gaining momentum globally, as they remove the issue of tangled cords, improve portability, and provide enhanced convenience. With the rising preference for quick charging and extended battery life, manufacturers are making substantial investments in developing such cordless solutions.

Advancements in performance and battery technologies are expected to further boost the appeal of cordless pool cleaners for home applications. Enhanced smart capabilities, including integration with home automation systems, predictive maintenance, and intelligent navigation, are also driving the rising adoption of automatic pool cleaners in residential environments.

AUTOMATIC POOL CLEANER MARKET NEWS

1. In 2025, Aiper, a prominent pool cleaning company, formed a strategic alliance with Fluidra, a leading provider of connected solutions and pool equipment. The investment of USD 100 million aims to accelerate the expansion of Aiper’s smart backyard ecosystem and drive advancements in its core technologies.
2. In 2025, Fluidra S.A. revealed a strategic investment of USD 100 million for a 27% ownership stake in Aiper. This collaboration is expected to harness the combined expertise of both companies to expand the cleaning market and broaden the customer base.

AUTOMATIC POOL CLEANER MARKET TRENDS

Smart Connectivity (IoT & AI)

Smart connectivity (IoT) and AI have emerged as major trends in the global automatic pool cleaner market. These technologies enhance both the efficiency of the cleaners and the overall user experience. Factors such as increasing adoption of smart home solutions, higher disposable incomes, unmatched convenience and time savings, the demand for optimal performance, heightened focus on hygiene, and requirements in the commercial sector are driving this trend. App-based monitoring and remote control remain the most prevalent applications, enabling users to operate their cleaners from anywhere via a smartphone. Through the app, users can track the cleaning process, receive filter alerts, check battery status, and get notifications. For example, Maytronics offers the Skimmi model, equipped with advanced features such as smart detection, app-based operation, solar charging, smart sensing, and energy-saving capabilities.

Cordless Technology

Cordless technology-based pool cleaners are gaining substantial traction in the global market, driven by factors such as improved safety, convenience, advanced technology integration, minimalistic design, aesthetics, smart home compatibility, and increasing disposable incomes. Pool owners prefer cordless models to eliminate the risk of electrical hazards caused by exposed power cords near water, ensuring safer environments for children, families, and pets. By removing the need to plug in, unwind, and manage lengthy cables, these devices significantly enhance ease of use, further fueling adoption. Ongoing advancements in battery performance, intelligent navigation, and motor efficiency are making cordless pool cleaners more dependable and effective. Without cord restrictions, these robotic cleaners can efficiently navigate and clean pools with numerous obstacles.

AUTOMATIC POOL CLEANER MARKET DRIVERS

Health & Hygiene Awareness

Health and hygiene awareness is a key factor driving the expansion of the automatic pool cleaner market. This growth is supported by several elements, including a stronger emphasis on preventing pool-related illnesses, heightened consumer demand for cleanliness, increasing professionalism in commercial facilities, and heightened hygiene awareness following the pandemic. As people become more aware of the importance of maintaining hygiene, demand is rising for automatic solutions that help reduce germ transmission by limiting user contact. With consumers increasingly favoring touchless technologies, commercial establishments are prioritizing the integration of automated systems into their operations. This trend is expected to fuel demand for automatic pool cleaners in the U.S. market during the forecast period.

Increased Need for Water Conservation

The rising need for water conservation is becoming an important growth driver in the global automatic pool cleaner market. This trend is fueled by factors such as groundwater depletion, climate change, population expansion, uneven freshwater distribution, increasing awareness of conservation practices, and the effects of water scarcity. Rapid global population growth is placing additional pressure on existing water resources, while water consumption continues to rise in both residential and commercial sectors. Automatic pool cleaners help reduce the frequency of backwashing required for a pool’s primary filter, which can result in saving hundreds or even thousands of gallons of water annually.

INDUSTRY RESTRAINT

Availability of Alternatives

The presence of alternatives is a significant factor influencing the global automatic pool cleaner market. Consumers have access to a wide range of traditional pool cleaning options that are both widely available and highly affordable. These alternatives generally come with a lower upfront cost, which can affect purchasing decisions. The market for automatic pool cleaners continues to face strong competition from manual cleaning methods. The widespread availability of these alternatives restricts market penetration, particularly in regions with smaller pools or lower disposable incomes. In the case of many small pools, labor can efficiently handle cleaning tasks using conventional equipment, which can impede the growth of automatic pool cleaners.

AUTOMATIC POOL CLEANER MARKET SEGMENTATION INSIGHTS

1. Insights By Product: The robotic pool cleaners segment held the largest global automatic pool cleaner market share, exceeding 51%. This dominance is attributed to factors such as energy efficiency, advanced technology, automation, convenience, and superior cleaning capabilities. Robotic pool cleaners deliver hands-free operation, allowing busy pool owners to save considerable time and effort. They are designed to scrub waterlines, walls, and floors while effectively capturing fine debris in their filters, driving their rising global popularity. Through automation, these devices can clean pools efficiently without human intervention. Many models are engineered for wall climbing, waterline scrubbing, and comprehensive cleaning, boosting demand, particularly in developed markets. Offering both convenience and time savings, robotic pool cleaners are increasingly favored in residential and commercial settings where owners have limited time and aim to maximize leisure.
2. Insights By Category: The above-ground pool cleaner segment is witnessing notable growth, recording the fastest CAGR of 8.06% during the forecast period. This growth is supported by factors such as the demand for basic automation, ease of use, portability, affordability, and accessibility of pools, e-commerce expansion, rising preference for compact pools, and the surge in DIY activities. Above-ground pool owners are increasingly avoiding manual cleaning in favor of convenience, often opting for lower-cost solutions compared to in-ground pool cleaners. Products designed for above-ground pools are typically lighter and simpler to operate, enhancing their appeal and driving adoption. With their easy installation and cost-effectiveness, above-ground pools are gaining popularity worldwide. The need for routine maintenance in these pools is fueling strong demand for above-ground pool cleaners in the global automatic pool cleaner market.
3. Insights By End-User: The residential segment leads the global automatic pool cleaner market, holding the largest share. Its dominance is supported by factors such as a growing pool ownership, integration with smart home systems, ease of use, convenience, and heightened awareness of hygiene and health. Rising disposable incomes among working professionals, along with a desire for luxury lifestyles, are encouraging investments in home improvement projects. In sunnier climates, backyard pools are a popular choice for leisure and relaxation, and the increasing construction of such pools is fueling demand for automatic pool cleaners. Busy households are gravitating toward automated solutions that eliminate manual cleaning requirements. A heightened emphasis on cleanliness, safety, and maintaining a healthy swimming environment for family and friends is driving adoption in the residential sector. Furthermore, many homeowners are adding pools that deliver a resort-like experience at home. As pools remain a highly desirable amenity, especially in developed nations, their rising demand is further boosting sales of automatic pool cleaners.
4. Insights By Distribution Channel: The indirect distribution channel segment held the largest global automatic pool cleaner market share in 2024. Its growth is supported by factors such as installation and after-sales service availability, higher customer footfall, in-person product evaluation, credibility and trust, immediate purchase capability, and expert guidance. Specialty stores and pool contractors provide installation and after-sales assistance through local professionals, which strongly influences buying decisions. Customers can easily purchase automatic pool cleaners from nearby outlets and take them home the same day. Local pool experts and established brick-and-mortar retailers often foster loyalty and trust among their clientele. Many buyers prefer visiting physical stores to inspect products, seek expert advice, and compare models before making a purchase. Department stores and hypermarkets benefit from high traffic and convenience, while specialty stores stand out for their knowledgeable staff offering expert installation advice, personalized recommendations, and continued support. Retailers are increasingly adopting digital tools such as click-and-collect, in-store virtual demonstrations, and online product details. With strong local market presence and established credibility, indirect distribution channels are capitalizing on targeted events and promotions, further boosting demand for automatic pool cleaners worldwide during the forecast period.

AUTOMATIC POOL CLEANER MARKET GEOGRAPHICAL ANALYSIS

NORTH AMERICA AUTOMATIC POOL CLEANER MARKET

North America accounts for the largest share of the global automatic pool cleaner market, representing over 44%. Regional growth is fueled by high rates of pool ownership, strong adoption of smart home ecosystems, an aging population, rising health and hygiene awareness, a preference for convenience and automation, and elevated disposable incomes. Advancements in energy-efficient designs and innovative technologies are significantly boosting demand, especially for robotic pool cleaners. North America is projected to retain its market leadership over the forecast period, with growth largely concentrated in the robotic segment.

The United States dominates the regional landscape due to its extensive pool of ownership, advanced technology penetration, tech-savvy population, higher purchasing power, and aging demographic. Canada is emerging as one of the fastest-growing markets in the region. Demand is increasing for automatic pool cleaners featuring remote monitoring, predictive maintenance, and AI-based navigation. Furthermore, the shift toward cordless models is accelerating, supported by ongoing improvements in battery technology.

MIDDLE EAST & AFRICA AUTOMATIC POOL CLEANER MARKET

The Middle East & Africa automatic pool cleaner market is experiencing robust growth, recording the fastest CAGR of 11.22% during the forecast period. This expansion is fueled by rising demand for luxury residential properties and rapid commercial development.

High-end robotic pool cleaners are in strong demand across tourism-driven countries such as the UAE and Saudi Arabia, both of which are advancing numerous mega projects and large-scale tourism initiatives. The increasing need for luxury hotels and resorts is driving adoption, supported by substantial investments in marinas, coastal zones, ports, and leisure facilities.

A sizable population of high-net-worth individuals is also contributing to demand for upscale residences with private pools, further boosting market growth. The region’s hot climate makes efficient pool upkeep critical, while heightened post-pandemic hygiene concerns have reinforced the importance of sanitation in public pools. Manufacturers are actively promoting the advantages of automatic pool cleaners to accelerate adoption, particularly within emerging markets across Africa.

AUTOMATIC POOL CLEANER MARKET VENDOR LANDSCAPE

The global automatic pool cleaner market report features exclusive insights on 27 vendors. The industry is highly competitive and fragmented, encompassing a mix of small-scale manufacturers, niche specialists, and well-established global brands. Leading players are making substantial investments in new product development to attract a broader consumer base and sustain their competitive edge. In response to intense competition, manufacturers are differentiating their offerings through advanced features, energy efficiency, and automation capabilities.

A growing focus is placed on creating durable, high-performance cordless pool cleaners. Significant R&D spending is directed toward developing AI-enabled solutions with optimized cleaning patterns, obstacle detection, and mapping functions. The increasing adoption of IoT is making smart home integration, remote monitoring, and app-based controls essential differentiators.

Established brands maintain strong partnerships with professional dealers, physical retail outlets, and pool supply stores, allowing them to capitalize on after-sales service advantages. At the same time, the rapid expansion of e-commerce has emerged as a key growth channel for competitive positioning.